Founded in 1972, SAP is a global company headquartered in Walldorf, Germany. SAP is the market leader in enterprise application software and also the leading analytics and business intelligence company. In 2019, SAP was ranked as the most sustainable software company in the Dow Jones Sustainability Index for the thirteenth consecutive year. With more than 437,000 customers in more than 180 countries, the SAP Group has a global presence and employs more than 99,700 people.
Our Purpose and Promise
At SAP, our purpose is to help the world run better and improve people’s lives. Our promise is to innovate to help our customers run at their best.
SAP is committed to helping every customer become a best-run business. We engineer solutions to fuel innovation, foster equality, and spread opportunity across borders and cultures. Together, with our customers and partners, we can transform industries, grow economies, lift up societies, and sustain our environment. SAP is improving lives on a global scale through our support of the 17 United Nations Sustainable Development Goals.?
Our Strategy and Vision
In the digital era, businesses that are able to harness their data faster and more effectively will be the ones that succeed through disruption.
As the world’s largest enterprise software company, SAP offers perspective on the massive scale and power of data. Our customers have a vast amount of enterprise data assets flowing through our SAP ERP and cloud applications and business networks every day. Our enterprise resource planning applications touch 77% of global transaction revenue, we run the world’s largest business network with over US$3.4 trillion in commerce annually.
Continuous Innovation for Our Customers
Today companies face the question of how to transform into a digital business.
To support our customers’ transformation to become true digital enterprises, we offer end-to-end solutions across 25 industries and 7 lines of business, localized by country and for companies of any size, both on-premise and in the Cloud.In 2018, our IFRS R&D ratio was 19.1%.? At the end of 2018, our total full-time equivalent (FTE) headcount in development work was 27,060 (28%),and SAP held a total of more than 9,542 validated patents worldwide. Of these, 700 were granted and validated in 2018.
Successful Transition of Business Model
We have a powerful combination of a fast-growing cloud business and a growing core. SAP anticipates that the fast-growing cloud business along with growth in support revenue will drive a higher share of more predictable revenue.
SAP expects the total of cloud subscriptions & support revenue and software support revenue to be in a range of 70% – 75% of total revenue in 2020, and approaching 80% in 2023.